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Tech4Africa is the largest tech innovation, startup and entrepreneur platform in Africa. 12 tracks, 4 event days including a Hackathon and a Startup Day, with over 55 excellent speakers and just 600 available seats.
Social [clear filter]
Wednesday, October 7
 

2:50pm SAST

What's Next : An exploration of the past , present and future of Social Media and how it affects a Business's bottom line.
An engaging talk on the Evolution of Social Media and how it has affected the product development lifecycle as well as customer adaption models. The talk will give insight on the future states of Social Media as well as give Business and Start Ups tips on how to leverage Social Media in their go to market strategies. It will also explore Dunbar's Number and why it is important for any business , person or brand to always be aware of it in any of their activities in the market.

Speakers
avatar for Tavonga Musingarabwi

Tavonga Musingarabwi

Digital Strategist, Flint Studio
I am a Behavioural Economist with a sole focus on Digital Strategy. I have worked with both traditional marketing as well as new media marketing. I bring forth a new way of thinking when it comes to this new Digital Age. Having successfully helped South Africa in it's bid for the... Read More →


Wednesday October 7, 2015 2:50pm - 3:20pm SAST
Keynotes/Social/Misc Track
  Social, Digital Domain

3:40pm SAST

Data, algorithms and insights around Africa's top brands on social media - introducing the Africa Brand Index
The Africa Brand Index combines dozens of real-time social signals into a ranking of the top brands in Africa on social media. This talk goes through the thinking and algorithm design behind it, the operational component of capturing, storing and analyzing millions of data elements and how the index is used to help brands in Africa.

Speakers

Wednesday October 7, 2015 3:40pm - 4:10pm SAST
Keynotes/Social/Misc Track
  Social, Design and Development
 


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