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Tech4Africa is the largest tech innovation, startup and entrepreneur platform in Africa. 12 tracks, 4 event days including a Hackathon and a Startup Day, with over 55 excellent speakers and just 600 available seats.

YA

Yaron Assabi

Digital Solutions Group
Founder
Johannesburg, Gauteng
I am an entrepreneur with a passion for ICT .
I founded what is known today as the Digital Solutions Group (www.dsg.co.za ) in 1998.

DSG focuses on relationship marketing solutions using multi channel commerce.

In 2000 we sold a 51% stake in Digitalmall.com to iTouch (the technology company of Independent News and Media at the time). iTouch was a mobile value added services company that looked to capture the mobile commerce market prior to their IPO on the FTSE that year.

Digital Mall wrote the mobile commerce platform utilised by iTouch to be first to market in the South Africa, UK, and Australasia and capture the growing demand for mobile commerce at the time.

Due to the market crash in late 2001 the management team of DSG purchased the group back and refocused on the African , Middle East and Indian Ocean market.

DSG was recognised as a Top Technology 100 enterprise in 2005/2006/2007 and won several innovation awards in the contact centre, mobile and e-business industries.

DSG was awarded the Public Sector Innovation award for the most effective use of IT within government jointly with the Independent Electoral Commission for its innovative work for the South African Elections in 2003-2005.

DSG is focused on the Telco sector & assisted many MNO’s to improve their customer experience and create new revenue opportunities from mobile internet.

DSG launched Experience iT in 2005 as stakeholder communication and event management software which provides technology solutions for event organizers to enhance the event experience.

Yaron served as the ICT strategist for the Nelson Mandela Foundation and formulated the strategy for the 46664 global communities from 2005 to 2013.

In 2013 DSG launched MVNE ( Mobile Virtual Network Enabler ) (Pty) Ltd to exploit the opportunity created by the increasing diversification of South African mobile customers’ needs, and the related convergence of mobile and other industries.The primary objective of MVNE is to efficiently enable and aggregate multiple brands as MVNOs.

Yaron is also the founder of the Digital Agency which provides design and execution of big digital ideas, and BroadBrand which was launched in 2012 to assist MNO’s, Publishers and Brands with their Mobile marketing and mobile advertising strategy and platforms.

Yaron is a non executive director of the Win Win Group.

In June 2014 Yaron was elected to serve on the advisory board of the Mobile Marketing Association of South Africa.